Archive for May, 2010
FORMA Cultural Branding in Graphic Exchange
We’re so honored to have our work featured on the amazing design site Graphic Exchange. The site’s creator, Fabien Barral, particularly liked our visual identity work for TGLT and Fundación Ecocentro. Check out the post about FORMA Cultural Branding here!
Existentialism, Essence and Branding
[Photo: courtesy of Felice Physioc & Julian Bedel]
The newest member of our team, Felice Physioc, has just written a new article about the relationship between existence, essence, existentialism and brand strategy at FORMA Cultural Branding. To check out the article, take a look at the Papers&Articles section of our site!
The New Face of the Teatro Colón : A New Brand Identity
The Teatro Colón is perhaps the most recognized cultural symbol of the city of Buenos Aires, and has been producing opera, ballet and symphonic productions for more than a century. The theatre supports its own school and more than 1,200 employees. Additionally, everything for the productions is created in-house, including the set and lighting design, set pieces, and costumes. This month, the company will celebrate its 102nd birthday, upon which the old theater will reopen after extensive renovations.
FORMA Cultural Branding worked with the Teatro Colón for more than two years to help the theatre reorganize and redefine itself as a brand. Read the rest of this entry »










